Making the Museum is a newsletter and podcast on exhibition planning for museum leaders, exhibition teams and visitor experience professionals.
MtM is a project of C&G Partners | Design for Culture
Visuals First, Script Later
Exhibitions, like movies, are primarily visual. You can watch good movies with the sound off. Some films have no words at all. But you can’t have one with only words. Exhibits are the same.
Let’s test that real quick. Which would you rather visit?